Our sales workshops are delivered bi-annually and are designed to help small business owners and sales professionals increase sales through our Soho Sales Fundamentals: 5 Pillars of Personal Selling methodology. All workshops are conducted by internationally recognized sales trainer, keynote speaker and author, Tom Abbott.

Tom has appeared as a guest on radio 938Live in Singapore,Business Insanity Talk Radio and in Make it Business magazine, Human Resources magazine and Berita Harian newspaper. He is a regular contributor of sales articles published in The Business Times newspaper, The Straits Times newspaper and The Singapore Marketer magazine.

Our Workshops qualify for the huge tax savings under the productivity and innovation credit. Take advantage of this credit now!

Soho Sales Fundamentals® Sales Workshop

Are you struggling with differentiating yourself in the marketplace, challenged with attracting
your ideal clients, or finding it difficult converting leads into sales? This course combines strong content with practical
takeaways that you will begin applying immediately. The approach is results-driven and
emphasizes hands-on mentoring that will help you develop and execute your sales strategy by incorporating the Soho
Sales Fundamentals – 5 Pillars of Personal Selling® methodology.

with TOM ABBOTT
Sales trainer, coach, keynote speaker and author of the newly released book “The SOHO Solution: 21 Selling Strategies For Growing Your Small Business”.

Date: To be confirmed

The SOHO Solution® Sales Workshop

Shatter the barriers holding back the growth of your business and start building new techniques that will take you to new heights.

with TOM ABBOTT
Sales trainer, coach, keynote speaker and author of the newly released book ‘The SOHO Solution: 21 Selling Strategies For Growing Your Small Business”.

Do you hope being great at what you do should be enough to book yourself solid? Are you the “best kept secret” and tired of seeing your competitors getting more clients? Do you believe you “should” improve your selling skills but sometimes feel sales is really just for “salespeople”?

This workshop will debunk your most common misconceptions around sales and replace them with the best sales practices for small businesses. By applying the strategies in this workshop, you’ll soon begin attracting your ideal clients, differentiating yourself in the marketplace and converting more leads into sales.

WORKSHOP OUTLINE

Strategy 1: Consistently Reaching Customers – Discovering the top three ways (online and offline) of consistently reaching large numbers of your ideal target customer and how to measure the effectiveness of each of your prospecting activities.

Strategy 2: Differentiation and Positioning – Identifying what sets you apart from the competition and why customers should choose you over other solution providers.

Strategy 3: Closing Techniques and Handling Objections – Making compelling demonstrations, choosing your top three closing techniques and learning how to answer the most common objections.

Strategy 4: Maintaining a Positive Attitude – Focusing on the future, taking responsibility for the growth of your business and improving your communication style.

Strategy 5: Creating Key Business Indicators – Defining key performance indicators for your business and “big picture” objectives that will keep you focused and add the most value to your business.

Already have your own copy of “The SOHO Solution”? No problems, bring it along and get $30 off the workshop price.

Date: To be confirmed