“Relationships – The Key to Increasing Sales” by Tom Abbott, Soho Sales Coaching on pages 44-46 of the Jan-Mar 2012 edition of The Singapore Marketer
About Tom
Tom Abbott is a Singapore-based Canadian sales trainer, coach and author of 'The SOHO Solution: 21 Selling Strategies For Growing Your Small Business'. For more than ten years, he has been working with companies worldwide including Marie France Bodyline, National Geographic Explorer and SingTel to help them increase sales.